Last updated: 20 October 2026
Baby Sleep Help Co respects your privacy and is committed to protecting the personal information you share when visiting this website, downloading a resource, contacting the business or purchasing a sleep consultation or support service.
This Privacy Policy explains what information is collected, why it is used, how long it is retained and what rights you have under the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and Spanish Organic Law 3/2018 on Personal Data Protection and Guarantee of Digital Rights (“LOPDGDD”).
1. Data controller
The person responsible for processing your personal data is:
Legal name: Sophie Leonetti
Trading name: Baby Sleep Help Co
Email: info@babysleephelpco.com
Website: https://babysleephelpco.com
Baby Sleep Help Co has not appointed a Data Protection Officer because one is not currently legally required for this activity. Questions concerning personal data can be sent to the email address above.
2. Personal information collected
Depending on how you interact with Baby Sleep Help Co, the following information may be collected.
Website enquiries and discovery calls
- Your name
- Email address
- Telephone or WhatsApp number
- Information included in your message
- Booking details and availability
- General information about the sleep difficulty for which you are requesting help
Free guides and newsletter subscriptions
- Your name
- Email address
- The guide or resource requested
- Your newsletter preferences
- The date and method by which consent was provided
Requesting a free guide does not automatically subscribe you to marketing emails. Newsletter subscription is optional and requires separate consent.
Sleep consultations and support services
- Parent or guardian’s name and contact details
- Billing and payment information
- Child’s name, age and date of birth
- Information about sleep patterns, routines and sleep environment
- Sleep logs and progress updates
- Feeding patterns and milk or food intake
- Relevant family routines and childcare arrangements
- Information exchanged through forms, email, WhatsApp, calls or consultations
- Information necessary to prepare and adjust an individual sleep plan
Health-related information
When relevant to the requested service, you may voluntarily provide information about matters such as:
- Medical conditions
- Allergies
- Medication
- Reflux
- Feeding or growth concerns
- Developmental needs or disabilities
- Advice received from healthcare professionals
Health information is considered a special category of personal data. It will only be requested when relevant and processed with the parent or legal guardian’s explicit consent. aepd.es
Baby Sleep Help Co is not a healthcare provider and does not access medical records or contact a child’s healthcare professional without appropriate permission or another valid legal basis.
Technical website data
When you visit the website, technical information may be collected, including:
- IP address
- Browser and device information
- Pages visited
- Approximate location derived from the IP address
- Cookie preferences
- Website interaction and security logs
Further information is provided in the Cookie Policy.
3. How personal data is collected
Personal data may be collected when you:
- Complete a contact, booking or consultation form
- Request a free guide
- Subscribe to the newsletter
- Book a consultation through Calendly
- Purchase a service or digital resource
- Communicate through email, telephone, WhatsApp or social media
- Participate in a consultation or support period
- Submit sleep logs, questionnaires or feedback
- Browse the website and manage your cookie preferences
Information about a child must be provided by a parent, legal guardian or another person authorised to provide it.
4. Why personal data is used and the legal basis
Responding to enquiries
Your contact details and message are used to answer questions and provide information about relevant services.
Legal basis: Taking steps at your request before entering into a contract and, where appropriate, legitimate interests in responding to business enquiries.
Providing consultations and support
Personal and family information is used to assess the sleep situation, conduct consultations, prepare sleep plans, provide support and make agreed adjustments.
Legal basis: Performance of a contract or taking steps before entering into a contract.
Processing health-related information
Relevant health information may be used to understand whether a sleep recommendation is appropriate and whether referral to a qualified healthcare professional should be suggested.
Legal basis: Your explicit consent under Article 9(2)(a) GDPR.
You may withdraw this consent, although Baby Sleep Help Co may be unable to provide a properly tailored service without information necessary to understand the situation safely.
Bookings and payments
Information is processed to schedule appointments, collect payments, issue confirmations, manage cancellations and maintain accounting records.
Legal basis: Performance of a contract and compliance with legal, tax and accounting obligations.
Delivering free resources
Your email address is used to provide the guide or resource you requested.
Legal basis: Taking the action requested by you and, where necessary, your consent.
Sending newsletters and marketing emails
If you actively subscribe, your name and email address may be used to send baby sleep information, resources, business updates and relevant offers.
Legal basis: Your consent.
You may unsubscribe at any time using the unsubscribe link in the email or by contacting info@babysleephelpco.com. Withdrawing consent does not affect processing that occurred before withdrawal.
Website operation and security
Technical data may be processed to operate the website, prevent fraud or misuse, investigate technical problems and maintain website security.
Legal basis: Legitimate interests in maintaining a secure and functional website and, where required for non-essential cookies, consent.
Legal and administrative obligations
Certain information may be used to comply with tax, accounting, consumer-protection or other legal obligations and to establish, exercise or defend legal claims.
Legal basis: Legal obligation and legitimate interests in protecting legal rights.
5. Newsletter and free-resource consent
Providing an email address to receive a requested guide does not by itself constitute consent to receive marketing.
Where newsletter subscription is offered, it will appear as a separate, optional and unticked choice. Refusing marketing consent will not prevent you from receiving the guide or service requested.
Baby Sleep Help Co will keep evidence of newsletter consent where necessary to demonstrate compliance. Consent can be withdrawn at any time.
6. Children’s information
Baby Sleep Help Co provides services to parents and guardians but may need information about their children to deliver those services.
The business does not knowingly collect information directly from children. The adult providing the information confirms that they have parental responsibility or appropriate authority to provide and authorise the processing of the child’s information.
Only information reasonably necessary for the requested service should be provided.
7. Who may receive personal data
Personal data is not sold.
It may be processed by carefully selected service providers that support the operation of the business, including:
- Hostinger, for website hosting and business email
- WordPress, Elementor and SureForms, as website and form technologies
- Calendly, when you schedule an appointment
- Stripe or another selected payment provider, when you make an online payment
- WhatsApp/Meta, when you choose to communicate through WhatsApp or social media
- A selected email-marketing provider, if you subscribe to the newsletter
- Professional advisers such as accountants, legal advisers or insurers, where necessary
- Public authorities, courts or regulators where disclosure is legally required
These providers may act as independent controllers or processors, depending on the service involved. They receive only the information reasonably necessary to perform their function.
8. International data transfers
Some technology providers may process information outside Spain or the European Economic Area.
Where this occurs, Baby Sleep Help Co will rely on an appropriate legal safeguard, such as:
- An adequacy decision adopted by the European Commission
- Participation in an approved data-protection framework where applicable
- European Commission Standard Contractual Clauses
- Another safeguard permitted under the GDPR
Further information about a provider’s safeguards can be requested by emailing info@babysleephelpco.com.
9. How long information is retained
Personal data is retained only for as long as necessary for the purpose for which it was collected.
The following general periods apply:
- Unconverted enquiries: Up to 12 months after the last communication
- Free-guide requests: Up to 12 months after delivery, unless you separately subscribe to the newsletter
- Newsletter information: Until you unsubscribe or withdraw consent
- Client questionnaires, sleep logs and support communications: For the service period and generally up to two years afterwards
- Information necessary to establish or defend contractual claims: For the applicable legal limitation period
- Invoices and legally required accounting or tax records: For the period required by Spanish law
- Consent records: For as long as the processing continues and afterwards where necessary to demonstrate compliance
When information is no longer required, it will be securely deleted or anonymised. Certain basic details may be retained on a suppression list to ensure that someone who has unsubscribed is not added to marketing again.
10. Photographs, testimonials and case studies
Photographs, testimonials, reviews and identifiable case studies will not be published for promotional purposes without separate permission.
Refusing promotional consent does not affect your ability to purchase or receive a service. Where consent is relied upon, it may be withdrawn for future use by contacting Baby Sleep Help Co.
Withdrawal cannot always remove materials that were lawfully printed or published before the withdrawal request, but reasonable steps will be taken to stop future use.
11. Your data-protection rights
Depending on the circumstances, you may have the right to:
- Request access to your personal data
- Correct inaccurate or incomplete information
- Request deletion of your information
- Request restriction of processing
- Object to processing based on legitimate interests
- Receive certain information in a portable format
- Withdraw consent at any time
- Request information about applicable international-transfer safeguards
- Lodge a complaint with a data-protection authority
Requests can be sent to info@babysleephelpco.com. Baby Sleep Help Co may need to verify your identity before responding.
You may also submit a complaint to the Spanish Data Protection Agency:
Agencia Española de Protección de Datos (AEPD)
https://www.aepd.es
12. Automated decision-making
Baby Sleep Help Co does not make decisions with legal or similarly significant effects based solely on automated processing.
Sleep recommendations and plans are prepared using the information supplied by the family and professional assessment of that information.
13. Security
Reasonable technical and organisational measures are used to protect personal data against unauthorised access, loss, alteration or disclosure.
However, no internet transmission or electronic-storage system can be guaranteed to be completely secure. Clients should avoid sending unnecessary medical documents or highly sensitive information through ordinary messaging services.
14. Third-party websites and social media
The website may contain links to external websites, social-media platforms and booking or payment services.
Those services have their own privacy policies and are responsible for their own processing activities. Baby Sleep Help Co is not responsible for the privacy practices or content of external websites.
15. Cookies
This website may use technical and, where accepted, analytical or other optional cookies. Information about the cookies used, their purposes and how preferences can be changed will be available in the separate Cookie Policy.
Non-essential cookies should not be activated before the visitor provides the required consent.
16. Changes to this Privacy Policy
This Privacy Policy may be updated when business practices, website technologies, service providers or legal requirements change.
The latest version will always be published on this page with the date of the most recent update.
17. Contact
Questions about this Privacy Policy or the use of personal data can be sent to:
Sophie Leonetti
Baby Sleep Help Co
Email: info@babysleephelpco.com
Website: https://babysleephelpco.com